Synup charges a base plan with locations included in each band on top. 15 alternatives compared on price, trial and contract.
Synup publishes its band prices and its effective per location rate, so the figures below are its own. Checked August 2026.
Synup is built for agencies, which is a real strength. The problem people hit is that the price has two parts. A base plan from $99 to $999 a month, and the band your location count falls into on top of it. Working out what you will actually pay needs your location count first, and the number climbs faster than the headline suggests.
Why businesses look for Synup alternatives
Two costs, not one
A base plan and a per location fee. The advertised price is only ever part of the bill.
Hard to work out in advance
Until you know your final location count you cannot compare it against anything priced per location only.
The per location fee dominates at scale
At thirty locations, roughly $35 each is more than most base plans, so the base fee becomes the smaller half.
Demo led rather than try it
You go through a sales conversation rather than starting and finding out whether the team uses it.
What Synup is genuinely good at
Synup gates almost nothing behind a tier, which is rarer in this category than it sounds. That deserves saying before the criticism.
- Built with agencies in mind rather than retrofitted for them.
- Listings distribution and reputation in one place.
If those are the things you need most, Synup may well be the right answer and you can stop reading here.
All 15 next to Synup
Read the location column, not just the price. Synup sells bands that include a set number of locations, so the useful question is where your count lands.
| Tool | Price | Terms |
|---|---|---|
| Synup | Solo $49 for one location, Premium $299 to 10, Pro $499 to 25, Scale $899 to 50 | Monthly, or annual at 20 percent off |
| Local SEO Tool | $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8 | No contract, cancel any month |
| BrightLocal | Track $39, Manage $49, Grow $59 per location per month | Monthly or annual, annual saves up to about 26 percent |
| Uberall | Not published. Quote on request | Annual agreements |
| Yext | Self serve $199 to $999 per location per year. Larger deals quoted | Annual billing only, typically 12 or 24 month minimum commitments |
| Moz Local | Lite $20, Preferred $30, Elite $40 per location per month | Monthly or annual, annual saves up to about 25 percent |
| GMBapi | $16 per location at one location, falling to $4.50 each at 201 and above | Monthly or annual. Cancelling takes effect at the end of the period |
| Birdeye | Not published. Reported at $299 to $449 per location per month | Annual, and it auto renews unless you give 90 days written notice |
| Whitespark | Rank tracker from $25 a month. Reputation from $79. Managed GBP service $497 a month | Monthly |
| Local Falcon | Credit packages from about $25 to $200 a month | Monthly |
| Semrush Local | Local Base $30, Local Pro $60 per location per month, billed annually | No minimum term |
| Localo | Single Business $49 a month, or $39 billed annually. Pro $169, or $149 annually | Monthly or annual, no minimum term |
| Local Viking | Single $39, Starter $59, Pro $99, Agency $149, Enterprise $200 a month by listing count | Monthly |
| SearchAtlas | Starter $99, Growth $199, Pro $399, Agency $999 a month | Month to month |
| Local Dominator | Lite $39, Advance $59, Pro $97, Powerhouse $197, Enterprise $399 a month, credit metered | Monthly or annual |
| RightChoice.AI | Solo $20 and Business $30 a month. Agency is $6 per profile | Monthly or annual, two months free on annual |
Scroll the table sideways on a phone. Trial terms are listed against each tool below.
The 15 alternatives, one by one
Ordered by how gently each one handles going from one location to two, since that is the step that caught you.
Local SEO Tool
This is us- Price
- $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8
- Trial
- Three day free trial
- Terms
- No contract, cancel any month
- All 42 tools on the single plan. Nothing sits behind a higher tier.
- Priced per location only. Adding your team costs nothing.
- Starts at one location, with no minimum location count.
- Newer than the names below, so there is less third party review history to read.
- Not an enterprise procurement product. If you need a named account manager and a signed MSA, the enterprise vendors are built for that and we are not.
If you are leaving Synup. A second location here costs $37 flat and no part of the tool runs on credits. Be straight about the shape though. That $37 is itself a band, so two locations pay what seven pay. And we do not syndicate to in car navigation systems the way Synup does.
BrightLocal
- Price
- Track $39, Manage $49, Grow $59 per location per month
- Trial
- 14 day free trial, no card required
- Terms
- Monthly or annual, annual saves up to about 26 percent
- Long established, widely used, and a lot of people already know how it works.
- A genuine free trial with no card, which most of this category does not offer.
- Strong citation and audit tooling.
- Features are split across tiers. Listings sync starts at Manage and review management only arrives on Grow.
- That means the tools most local businesses actually want tend to sit on the most expensive plan.
- Cost climbs with location count. Grow at 50 locations is listed at $449 a month.
If you are leaving Synup. Pricing runs per location with no band edge, so two locations on Track is $78 and nothing is metered. The trade is feature tiers, which Synup did not have. Listings sync starts at Manage, $49 a location, and review management only arrives on Grow at $59.
Uberall
- Price
- Not published. Quote on request
- Trial
- No free trial
- Terms
- Annual agreements
- Built for large portfolios and wide publisher networks.
- Strong on listings distribution across many directories at once.
- A 25 location minimum, so smaller businesses and growing chains cannot buy it at all.
- No published pricing and no free trial, so evaluating it means booking a sales call first.
- Add ons for posting, local pages and messages sit outside the base packages.
If you are leaving Synup. Uberall will not sell to you at this size. It requires 25 locations minimum, publishes no pricing and offers no trial, so the smallest step up from a $49 Solo plan is a sales call and an annual agreement. Worth a look only if your portfolio is already large.
Yext
- Price
- Self serve $199 to $999 per location per year. Larger deals quoted
- Trial
- No self serve trial on the enterprise path
- Terms
- Annual billing only, typically 12 or 24 month minimum commitments
- The widest publisher network in the category.
- Built for large, complex portfolios with governance requirements.
- Annual billing only, with 12 to 24 month minimum commitments.
- Mid market deployments are commonly quoted in the tens of thousands per year.
- You are largely paying for listings distribution. Rank tracking and review workflow are a different shape of product.
If you are leaving Synup. Self serve Yext charges per location per year, from $199 on Emerging, so a second location adds a predictable amount instead of tripling your bill. The catch is the term. Billing is annual only with 12 or 24 month minimum commitments, while Synup let you leave at the end of a month.
Moz Local
- Price
- Lite $20, Preferred $30, Elite $40 per location per month
- Trial
- No open ended free tier
- Terms
- Monthly or annual, annual saves up to about 25 percent
- Simple, cheap and good at the one thing it does.
- A trusted name with a long history in SEO.
- Listings focused. It is not a rank tracker, a review workflow or a reporting suite.
- Extra data aggregators cost more on top, and are limited to the higher tiers.
- You will usually end up buying something else alongside it.
If you are leaving Synup. If listings syndication was the only part of Synup you really used, Moz Local adds locations one at a time at $20 each on Lite, with no credits anywhere. It is listings only though, so the rank tracking, reviews and social you had in one login become separate purchases.
GMBapi
- Price
- $16 per location at one location, falling to $4.50 each at 201 and above
- Trial
- 14 days, no card
- Terms
- Monthly or annual. Cancelling takes effect at the end of the period
- Genuinely cheap per location at scale.
- A two week free trial and a free version.
- Setup and support included.
- Focused on GBP management and reporting rather than the whole local SEO job.
- Pricing is built around large portfolios, so the value case is weaker at a handful of locations.
If you are leaving Synup. Closest thing to a straight per location price in this list. One location is $16 and each of two to ten is $14, so a second location costs $14 rather than $250. Read the cancellation terms though. You can only leave after the third month with one month notice.
Birdeye
- Price
- Not published. Reported at $299 to $449 per location per month
- Trial
- 30 days, but on single modules only, not the platform
- Terms
- Annual, and it auto renews unless you give 90 days written notice
- Deep review and messaging feature set, and it is well regarded by the businesses that use it.
- Wide integration list into CRM and practice management systems.
- Reported onboarding fees of $500 to $1,500 per location before the platform sends a single review request.
- A 12 month auto renewing contract with 90 days written notice to cancel.
- Integration fees of $500 to $2,000 reported for connecting a CRM or POS.
If you are leaving Synup. Watch what the number means. Synup's $299 band covered up to ten locations. Birdeye's Starter rate is reported at $299 per location per month, so two locations is reported near $600, and it sits on an annual agreement that auto renews unless you give 90 days written notice.
Whitespark
- Price
- Rank tracker from $25 a month. Reputation from $79. Managed GBP service $497 a month
- Trial
- Varies by product
- Terms
- Monthly
- Genuinely good at citations, which is what they are known for.
- The rank tracker is inexpensive and covers unlimited domains and locations.
- Real local SEO expertise behind the products.
- Separate subscriptions rather than one login, so costs and logins add up as you add jobs.
- No single place where rank, reviews and profile health sit together.
If you are leaving Synup. Location count does not appear in the rank tracker price at all. It is $25 a month for unlimited domains and locations, so the band problem disappears. Reviews are a separate $79 subscription though, and the Yext replacement runs $349 per location, so you end up managing several bills.
Local Falcon
- Price
- Credit packages from about $25 to $200 a month
- Trial
- Credit based, so you can start small
- Terms
- Monthly
- The geo grid reporting is excellent and it is what they focus on entirely.
- Credits mean you can start very cheaply if you scan occasionally.
- Grid tracking only. No profile management, no review workflow, no listings.
- Credits mean the cost scales with how much you scan, which is hard to budget when scanning grows.
- You will need other tools alongside it to do the rest of the job.
If you are leaving Synup. Local Falcon meters too, so read this one carefully. Packages run from about $25 to $200 a month and every scan spends credits. If credit metering was what pushed you out of Synup you would be buying the same mechanism, and grid tracking is all you get.
Semrush Local
- Price
- Local Base $30, Local Pro $60 per location per month, billed annually
- Trial
- Seven days, card required
- Terms
- No minimum term
- Sits inside a toolset a lot of marketers already have open.
- Listing management and review tools on the higher tiers.
- Map rank tracking included as credits.
- Listing management only arrives on the higher tiers.
- Rank tracking runs on credits, so heavy scanning costs more than the headline.
- You are buying into the wider Semrush account model, which is a bigger commitment than a local tool.
If you are leaving Synup. Two things to weigh. Per location pricing means a second location simply doubles the $30 Base rate, which is the annual billed figure, with no band jump. But map rank tracking runs on credits, extra ones cost $5 per thousand, and listings and review tools only appear on Pro at $60.
Localo
- Price
- Single Business $49 a month, or $39 billed annually. Pro $169, or $149 annually
- Trial
- 14 days, no card
- Terms
- Monthly or annual, no minimum term
- Simple and quick to get going with.
- Priced for a single location rather than an portfolio.
- Free tools you can try in a browser.
- Built around a small number of locations, so it stretches at scale.
- Not the tool for an agency running dozens of client portfolios.
If you are leaving Synup. This is the same trap in a cheaper suit. Single Business covers exactly one profile at $49 monthly, and the next plan up is Pro at $169. A second location moves you from $49 to $169 with nothing in between, which is the jump you just left Synup over.
Local Viking
- Price
- Single $39, Starter $59, Pro $99, Agency $149, Enterprise $200 a month by listing count
- Trial
- No free trial advertised
- Terms
- Monthly
- Geo grid tracking and GBP posting together at a low price.
- White label reporting on the higher tiers.
- Straightforward pricing by listing count.
- Credits for keywords and grid scans cap how much you can actually run.
- No free tier, so you commit before you try it.
- Narrower than a full local SEO platform.
If you are leaving Synup. Bands here are gentle. Single covers one listing at $39 and Starter covers ten at $59, so a second location costs twenty dollars more rather than two hundred and fifty. Usage is still capped by keyword and grid credits, and there is no free trial, so you pay a month to find out.
SearchAtlas
- Price
- Starter $99, Growth $199, Pro $399, Agency $999 a month
- Trial
- Seven days
- Terms
- Month to month
- Covers general SEO as well as local, so it replaces more than one tool.
- Seats and projects included rather than charged per location.
- Priced by seats and projects, so a multi location local job is not what the pricing is shaped around.
- Local is one part of a much wider product, and depth varies.
If you are leaving Synup. Adding a location does not change the price here, because plans are sold by sites, seats and OTTO projects. The metering is worse though. GBP automations are capped at three a month on the $99 Starter, and top ups cost $19 per 500 AI points or $99 per 100 Hyperdrive credits.
Local Dominator
- Price
- Lite $39, Advance $59, Pro $97, Powerhouse $197, Enterprise $399 a month, credit metered
- Trial
- Seven days, no card
- Terms
- Monthly or annual
- White label reporting on every tier, which most competitors reserve for higher plans.
- Low entry price.
- Credit based, so the sticker price is not what heavy scanning actually costs.
- Add ons on top. An AI tracker at about $49 per site and a citations builder at about $35 per location.
If you are leaving Synup. Take the warning first. This one is credit metered as well, with 5,000 monthly credits on Lite and top ups at $100 for ten thousand. The band shape is kinder though. Lite at $39 covers one profile and Advance at $59 covers five, so growing past one location is a small step.
RightChoice.AI
- Price
- Solo $20 and Business $30 a month. Agency is $6 per profile
- Trial
- Seven days, no card
- Terms
- Monthly or annual, two months free on annual
- AI led approach to local SEO and profile work.
- Newer product, so it is built around how search works now.
- No published pricing at the time of writing, so comparing cost means asking.
- Less independent review history than the established names.
If you are leaving Synup. Solo at $20 a month covers up to two business profiles, so the second location that cost you $299 costs nothing extra here. Two caveats. AI content generation runs on a Magic Coins credit balance, so metering returns, and syndication is advertised as Bing plus 20 or so directories against Synup's hundred.
Where GMBAudit fits, and where it does not
A second location taking a bill from $49 to $299 is the kind of jump that makes people start shopping. Bands are convenient for the vendor and expensive at the edges.
So it is one plan with all 42 tools on it and no feature held back for a higher tier. One location is $16 a month, two to seven locations is a flat $37 however many you add inside that range, and from eight it is $5.33 each. Three day free trial, no card, no contract.
For the jobs people are usually comparing here, that means a portfolio view of every client, managing every profile in one place and white label reporting sit on the same plan, rather than across three subscriptions or three tiers.
- Newer than the names below, so there is less third party review history to read.
- Not an enterprise procurement product. If you need a named account manager and a signed MSA, the enterprise vendors are built for that and we are not.
See the pricing Browse all 42 tools
Four questions worth asking before you switch
Question four matters most here, because band pricing punishes you at the moment you grow. Our own answers are on the pricing page.
What is on the plan you can actually afford?
Not what is on the website. Open the pricing page and check which tier holds the feature you are buying this for. In this category it is often not the entry one.
What is the minimum, and the notice period?
A minimum location count decides whether you can buy at all. A notice period decides how long a bad decision lasts.
Can you try it before you commit?
A trial answers the only question that matters, which is whether your team will use it after month two. A demo does not.
What will it cost at the size you are growing into?
Per location pricing compounds. Work out the figure at double your current locations before you sign anything.
The tools this comparison is about
Other comparisons
Synup questions
How much does Synup cost?
Startup is $99 a month, Agency is $249 and Scale is $999, with annual billing saving about 20 percent. On top of that there is a per location fee of roughly $35 a month.
Is Synup good for agencies?
It is designed for them rather than adapted for them, which shows. Client structure and reporting are handled properly.
What does Synup actually cost for 20 locations?
The base plan with locations included in each band, so the per location part alone is around $700 a month before the base fee. Check current pricing with them, since this is the number that surprises people.
What is a simpler alternative?
Local SEO Tool is $5.33 per location per month with no base fee, so the bill is one multiplication. BrightLocal is per location per tier with no base fee either.
Can I try Synup first?
It is demo led rather than self serve, so evaluation starts with a conversation rather than an account.
All 42 tools. One plan. No contract.
$16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8, with a three day free trial and nothing held back for a higher tier.