Set the schedule once, and the profile keeps itself active.
Pick how often posts publish, which days and what time. Queue your photos and let them release gradually. After that the profile stays busy whether or not anyone signs in.
The short answer
Auto post publishes to your Google Business Profile as often as you decide: once a day, once a week or once a month. It can post to one location or to all of your locations at the same time. Media dripfeed does the same job for pictures. You add photos and video to a queue, and it posts a few at a time instead of posting all of them in one afternoon.
What does automatic publishing mean here?
Posting to a profile is not difficult. Doing it every week for a year, on thirty profiles, while running the business, is the part that fails.
So the rules get set once. How often, which days, roughly what time, and whether anything needs approving before it goes out.
From then on the work happens on schedule, and nobody has to open the app for it to happen.
Once a day, once a week, or once a month.
You choose the frequency and the days it applies to, plus the time of day the post should publish.
One a day suits a business with plenty to say. One a week suits most. The schedule you can keep is better than the one you meant to keep.
You can see exactly what publishes and when.
Automatic does not mean hidden. The queue shows how many posts are waiting, when the last one went out and what is scheduled next.
If publishing fails, that shows too, with the reason, so a profile does not sit quietly broken for a month.
You can turn automatic publishing on or off.
Plenty of people want the schedule but still want the final say on what gets published, especially in the first few weeks or on a client account.
Turn on approval and posts wait for a person before they publish. Turn it off and they go out on their own.
Photos released gradually, not dumped.
Queue your photos and video, and the dripfeed puts them on the profile a few at a time, on the days you picked.
Forty photos posted in one afternoon looks like someone emptied a folder. The same forty photos spread over months looks like a business that is open and working.
The same schedule, everywhere at once.
You write the post once, and it can go to a single profile or to all of them at the same time. That is where the hours get saved.
For an agency, that means thirty client profiles stay active from one schedule, instead of thirty calendar reminders that nobody follows.
The automatic publishing toolkit
Frequency you choose
Once a day, once a week, or once a month.
Days and time
Set which days it runs and when.
A visible queue
What is waiting, what published last, what is next.
Approval mode
Post automatically, or check each one first.
Media dripfeed
Photos and video released a few at a time.
One or every location
The same schedule across every location you manage.
How to set it up
- Connect the profiles. One location or all of them.
- Choose the frequency. How often, which days, what time.
- Fill the queue. Posts to publish and photos to release.
- Decide on approval. Automatic, or waiting for a person.
- Leave it running. Check the status when you feel like it.
Included in the one plan
- Auto post, dripfeed and all 41 other tools
- Publishing to one location or every location
- All 42 tools included at every plan size
- Approval mode available on any profile
- Three day free trial, no credit card needed
Questions people ask
How often can posts publish?
Once a day, once a week or once a month. You also choose the days it applies to and the time of day, so a schedule can be as busy or as quiet as the business really is.
Do posts publish without me seeing them?
Only if you want that. Approval mode holds each post for a person to check first, and you can turn it off whenever you would rather posts went out on their own.
What is the media dripfeed?
It publishes your queued photos and video to the profile gradually on a set schedule, instead of adding the whole folder in one day.
What if a post fails to publish?
It shows in the status, with the reason and how many failures have happened in a row, so a profile that has quietly stopped posting is easy to spot.
Can one schedule cover every location?
Yes. A post can go to one profile or to all of them together, which is the main reason agencies and franchises turn it on.
Does automatic posting still count with Google?
Posts published on a schedule appear on your profile the same way a post you write by hand does. What matters is that the content is real and useful, which is why the queue is worth filling with genuine offers, updates and news rather than filler.
The posting plan that survives is the one nobody has to remember.
Choose the frequency, fill the queue, and let posts and photos publish themselves across every location. From $5.33 per location each month, three day trial.