/* Local Rank Checker — distinct design system.
   Same class names as ds.css so markup is shared, but a different visual language:
   editorial serif headings, warm paper background, emerald accent, square corners,
   rules instead of shadows, monospace numerals. */
@import url('https://fonts.googleapis.com/css2?family=Fraunces:opsz,wght@9..144,600;9..144,700&family=IBM+Plex+Sans:wght@400;500;600;700&family=IBM+Plex+Mono:wght@500;600&display=swap');

.ds{
  --paper:#FDFCF9;--mist:#F4F2ED;--mist2:#EDEAE3;--line:#DDD8CD;
  --ink:#14211C;--navy:#22332C;--body:#5A6560;
  --accent:#0E7C5A;--accent-dk:#0A5E44;--accent-soft:#E4F1EB;
  --ok:#0E7C5A;--ok-soft:#E4F1EB;--warn:#9C4A2F;--warn-soft:#F7EBE5;
  --font:'IBM Plex Sans',system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
  --display:'Fraunces',Georgia,'Times New Roman',serif;
  --mono:'IBM Plex Mono',ui-monospace,SFMono-Regular,Menlo,monospace;
  --shadow:none;
  --r:3px;
  font-family:var(--font);color:var(--body);background:var(--paper);
  line-height:1.65;-webkit-font-smoothing:antialiased;font-size:17px;
}
.ds *{box-sizing:border-box;margin:0;padding:0}
.ds .wrap{max-width:1120px;margin:0 auto;padding:0 28px}
.ds .wrap-sm{max-width:760px;margin:0 auto;padding:0 28px}
.ds section{padding:72px 0;border-bottom:1px solid var(--line)}
.ds section.tight{padding:44px 0}
.ds section:last-of-type{border-bottom:none}
.ds a{color:inherit;text-decoration:none}
.ds h1,.ds h2,.ds h3,.ds h4{color:var(--ink);font-family:var(--display);font-weight:600;line-height:1.18;letter-spacing:-.012em}
.ds h1{font-size:clamp(2.15rem,4.2vw,3.05rem)}
.ds h2{font-size:clamp(1.6rem,2.9vw,2.15rem)}
.ds h3{font-size:1.12rem;font-family:var(--font);font-weight:600;letter-spacing:0}
.ds p{color:var(--body)}
.ds .kicker{display:inline-block;font-family:var(--mono);font-weight:600;font-size:.72rem;letter-spacing:.16em;text-transform:uppercase;color:var(--accent);margin-bottom:16px;padding-bottom:5px;border-bottom:2px solid var(--accent)}
.ds .lead{font-size:1.13rem;max-width:60ch;color:var(--body)}
.ds .center{text-align:center;margin-left:auto;margin-right:auto}
.ds .head-block{max-width:62ch;margin-bottom:40px}
.ds .muted{color:var(--body);font-size:.88rem}

/* buttons — square, bordered, no lift */
.ds .btn{display:inline-flex;align-items:center;gap:.5em;font-family:var(--font);font-weight:600;font-size:.98rem;padding:.85em 1.7em;border-radius:var(--r);border:1.5px solid transparent;transition:background .15s,color .15s,border-color .15s}
.ds .btn-primary{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.ds .btn-primary:hover{background:transparent;color:var(--ink)}
.ds .btn-blue{background:var(--accent);color:#fff;border-color:var(--accent)}
.ds .btn-blue:hover{background:var(--accent-dk);border-color:var(--accent-dk)}
.ds .btn-ghost{border-color:var(--ink);color:var(--ink);background:transparent}
.ds .btn-ghost:hover{background:var(--ink);color:var(--paper)}
.ds .btn-white{background:var(--paper);color:var(--ink);border-color:var(--paper)}
.ds .btn-white:hover{background:transparent;color:var(--paper);border-color:var(--paper)}
.ds .btn-outline-w{background:transparent;border-color:rgba(253,252,249,.5);color:var(--paper)}
.ds .btn-outline-w:hover{background:var(--paper);color:var(--ink)}
.ds .btn:focus-visible{outline:2px solid var(--accent);outline-offset:3px}
.ds .cta-row{display:flex;gap:14px;flex-wrap:wrap}
.ds .cta-row.center{justify-content:center}

/* hero — centred editorial, not split */
.ds .hero{padding-top:64px;padding-bottom:56px;text-align:center}
.ds .hero-grid{display:block;max-width:820px;margin:0 auto}
.ds .hero h1{margin-bottom:20px}
.ds .hero h1 em{font-style:italic;color:var(--accent)}
.ds .hero .lead{margin:0 auto 26px;max-width:58ch}
.ds .hero .cta-row{justify-content:center}
.ds .checks{display:flex;flex-wrap:wrap;justify-content:center;gap:10px 26px;margin-top:24px}
.ds .checks span{display:flex;align-items:center;gap:8px;font-size:.92rem;color:var(--ink);font-weight:500}
.ds .checks .c{width:18px;height:18px;border-radius:0;background:transparent;color:var(--accent);display:flex;align-items:center;justify-content:center;font-size:.8rem;font-weight:700;flex:none}
.ds .mini{display:flex;gap:0;margin-top:34px;flex-wrap:wrap;justify-content:center;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.ds .mini div{display:flex;flex-direction:column;padding:18px 30px;border-right:1px solid var(--line)}
.ds .mini div:last-child{border-right:none}
.ds .mini b{font-family:var(--mono);font-weight:600;font-size:1.5rem;color:var(--ink);line-height:1}
.ds .mini small{font-size:.72rem;margin-top:6px;letter-spacing:.05em;text-transform:uppercase;color:var(--body)}
.ds .heroart{border:1px solid var(--line);border-radius:var(--r);background:var(--mist);padding:24px;margin-top:38px}
.ds .heroart .inner{background:var(--paper);border:1px solid var(--line);border-radius:var(--r);padding:20px}
.ds .heroart .hrow{display:flex;align-items:center;justify-content:space-between;margin-top:16px;padding-top:14px;border-top:1px solid var(--line);font-family:var(--mono);font-size:.78rem;font-weight:600;color:var(--ink)}
.ds .heroart .up{color:var(--accent)}

/* answer band — quotation style */
.ds .answer{background:transparent;border-left:3px solid var(--accent);border-radius:0;padding:6px 0 6px 26px}
.ds .answer .lbl{font-family:var(--mono);font-size:.7rem;font-weight:600;letter-spacing:.16em;text-transform:uppercase;color:var(--accent);margin-bottom:10px;display:block}
.ds .answer p{font-family:var(--display);font-size:1.24rem;line-height:1.55;color:var(--ink);font-weight:600}

/* cards — bordered, flat, square */
.ds .grid2{display:grid;grid-template-columns:repeat(2,1fr);gap:0;border-top:1px solid var(--line);border-left:1px solid var(--line)}
.ds .grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid var(--line);border-left:1px solid var(--line)}
.ds .grid4{display:grid;grid-template-columns:repeat(4,1fr);gap:0;border-top:1px solid var(--line);border-left:1px solid var(--line)}
.ds .card{background:transparent;border:0;border-right:1px solid var(--line);border-bottom:1px solid var(--line);border-radius:0;padding:26px 24px;transition:background .15s}
.ds .card:hover{background:var(--mist);transform:none;box-shadow:none}
.ds .card h3{margin-bottom:9px;font-size:1.06rem}
.ds .card p{font-size:.94rem;line-height:1.6}
.ds .card .k{font-family:var(--mono);font-size:.68rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--accent);display:block;margin-bottom:10px}
.ds .icn{width:auto;height:auto;border-radius:0;background:transparent;color:var(--accent);display:block;font-family:var(--mono);font-weight:600;font-size:.82rem;margin-bottom:12px;letter-spacing:.1em}
.ds .icn::before{content:"— "}

/* steps — numbered rules, not boxes */
.ds .steps{list-style:none;display:block}
.ds .steps li{display:flex;gap:22px;align-items:flex-start;background:transparent;border:0;border-top:1px solid var(--line);border-radius:0;padding:22px 0}
.ds .steps li:last-child{border-bottom:1px solid var(--line)}
.ds .steps .num{flex:none;width:auto;height:auto;border-radius:0;background:transparent;color:var(--accent);font-family:var(--mono);font-weight:600;font-size:.95rem;display:block;padding-top:2px;min-width:32px}
.ds .steps h3{font-size:1.04rem;margin-bottom:6px}
.ds .steps p{font-size:.95rem;line-height:1.65}

/* switch */
.ds .switch-grid{display:grid;grid-template-columns:1fr 1fr;gap:0;align-items:stretch;border:1px solid var(--line)}
.ds .sw-card{border-radius:0;padding:32px}
.ds .sw-before{background:var(--mist);border:0;border-right:1px solid var(--line)}
.ds .sw-after{background:var(--ink)}
.ds .sw-tag{display:inline-block;font-family:var(--mono);font-size:.68rem;font-weight:600;letter-spacing:.16em;text-transform:uppercase;margin-bottom:18px}
.ds .sw-before .sw-tag{color:var(--body)}
.ds .sw-after .sw-tag{color:#7FCBB0}
.ds .sw-list{list-style:none;display:grid;gap:14px}
.ds .sw-list li{position:relative;padding-left:26px;font-size:.97rem;line-height:1.5}
.ds .sw-after .sw-list li{color:var(--paper);font-weight:400}
.ds .sw-before .sw-list li::before{content:"\2013";position:absolute;left:0;top:0;color:#B5806E;font-weight:600}
.ds .sw-after .sw-list li::before{content:"\2192";position:absolute;left:0;top:0;color:#7FCBB0;font-weight:600}
.ds .sw-arrow{display:none}

/* ticks */
.ds .ticks{display:grid;gap:12px}
.ds .ticks li,.ds .ticks div{list-style:none;position:relative;padding-left:24px;font-size:.98rem;line-height:1.6;color:var(--ink)}
.ds .ticks li::before,.ds .ticks div::before{content:"\2192";position:absolute;left:0;top:0;color:var(--accent);font-weight:600}

/* warn */
.ds .warn-card{background:transparent;border-left:3px solid #C08A72;border-radius:0;padding:4px 0 4px 22px}
.ds .warn-card h3{font-size:1.02rem;color:var(--warn);margin-bottom:6px}
.ds .warn-card p{font-size:.94rem;line-height:1.62;color:#7A5949}

/* tables */
.ds .tbl-wrap{overflow-x:auto;border:1px solid var(--line);border-radius:0;background:transparent;box-shadow:none}
.ds table{width:100%;border-collapse:collapse;font-size:.95rem;min-width:440px}
.ds thead th{background:var(--ink);color:var(--paper);font-family:var(--mono);font-weight:600;font-size:.78rem;letter-spacing:.08em;text-transform:uppercase;text-align:left;padding:14px 20px}
.ds thead th:last-child{background:var(--accent)}
.ds tbody td{padding:14px 20px;border-bottom:1px solid var(--line);color:var(--body)}
.ds tbody tr:last-child td{border-bottom:none}
.ds tbody td:last-child{color:var(--ink);font-weight:600;background:var(--mist)}

/* tool cards */
.ds .toolgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid var(--line);border-left:1px solid var(--line)}
.ds .tool{display:block;background:transparent;border:0;border-right:1px solid var(--line);border-bottom:1px solid var(--line);border-radius:0;padding:24px;transition:background .15s}
.ds .tool:hover{transform:none;box-shadow:none;background:var(--mist)}
.ds .tool-top{display:flex;align-items:baseline;gap:9px;margin-bottom:8px}
.ds .tool-name{font-weight:600;font-size:1.02rem;color:var(--ink)}
.ds .tool p{font-size:.88rem;line-height:1.5}
.ds .badge{font-family:var(--mono);font-size:.62rem;font-weight:600;letter-spacing:.1em;text-transform:uppercase;padding:.15em 0;border-radius:0;flex:none;background:transparent!important}
.ds .badge.pop{color:var(--accent)}
.ds .badge.new{color:var(--warn)}
.ds .badge.ai{color:var(--ink)}
.ds .tprev{position:relative;height:118px;border-radius:0;background:var(--mist);border:1px solid var(--line);padding:12px;overflow:hidden;margin-bottom:16px}
.ds .tprev.lg{height:200px;padding:18px}
.ds .pv-panel{position:relative;background:var(--paper);border:1px solid var(--line);border-radius:0;height:100%;box-shadow:none;padding:12px;overflow:hidden}
.ds .pv-float{position:absolute;background:var(--ink);border-radius:0;box-shadow:none;padding:4px 9px;font-family:var(--mono);font-size:.58rem;font-weight:600;color:var(--paper);z-index:3;white-space:nowrap}
.ds .pp-center{display:flex;align-items:center;justify-content:center;height:100%}
.ds .pp-chart{display:flex;align-items:flex-end;gap:6px;justify-content:center;height:100%}
.ds .pp-chart .b{width:9px;border-radius:0;background:var(--accent)}
.ds .pp-chart .b.lp{background:#A8CFC0}.ds .pp-chart .b.gr{background:var(--ink)}.ds .pp-chart .b.vp{background:#C9A227}
.ds .pp-grid{display:grid;grid-template-columns:repeat(6,1fr);gap:3px;align-content:center;height:100%}
.ds .pp-grid i{aspect-ratio:1;border-radius:0;background:var(--mist2);color:#9AA39E;display:flex;align-items:center;justify-content:center;font-family:var(--mono);font-size:.54rem;font-weight:600;font-style:normal}
.ds .pp-grid i.a{background:var(--accent);color:#fff}.ds .pp-grid i.b{background:#7FBBA3;color:#fff}.ds .pp-grid i.c{background:var(--ink);color:#fff}
.ds .pp-rows{display:flex;flex-direction:column;gap:10px;justify-content:center;height:100%}
.ds .pp-rows .kw{display:flex;align-items:center;gap:8px}
.ds .pp-rows .kw .t{height:5px;border-radius:0;background:var(--accent)}
.ds .pp-rows .kw .t.lt{background:#B7D8C9}
.ds .pp-rows .kw .v{margin-left:auto;font-family:var(--mono);font-size:.54rem;font-weight:600;color:var(--accent);background:transparent;border-radius:0;padding:0;font-style:normal}
.ds .pp-vs{display:flex;flex-direction:column;gap:14px;justify-content:center;height:100%}
.ds .pp-vs .r{display:flex;align-items:center;gap:8px}
.ds .pp-vs .r em{font-family:var(--mono);font-size:.56rem;font-style:normal;font-weight:600;width:30px;text-transform:uppercase}
.ds .pp-vs .r .bar{height:6px;border-radius:0;background:var(--accent)}
.ds .pp-vs .r .bar.alt{background:#C7CFC9}
.ds .pp-vs .r b{font-family:var(--mono);font-size:.58rem;font-weight:600;color:var(--ink);margin-left:auto}
.ds .pp-ai{display:flex;flex-wrap:wrap;gap:4px;align-content:center;height:100%}
.ds .pp-ai b{font-family:var(--mono);font-size:.54rem;font-weight:600;padding:.3em .5em;border-radius:0;background:transparent;border:1px solid var(--line);color:var(--body)}
.ds .pp-ai b.on{background:var(--accent);color:#fff;border-color:var(--accent)}
.ds .pp-chat{display:flex;flex-direction:column;gap:7px;justify-content:center;height:100%}
.ds .pp-chat span{height:12px;border-radius:0}
.ds .pp-chat .l{background:var(--mist2);width:66%}.ds .pp-chat .r{background:var(--accent);width:52%;align-self:flex-end}
.ds .pv-panel.pp-map{padding:0;background-color:var(--paper);background-image:linear-gradient(var(--mist2) 1px,transparent 1px),linear-gradient(90deg,var(--mist2) 1px,transparent 1px);background-size:18px 18px}
.ds .pp-map i{position:absolute;width:9px;height:9px;border-radius:0;transform:rotate(45deg);background:var(--accent)}
.ds .pp-map i.d{background:var(--ink)}
.ds .pp-map i::after{content:none}
.ds .pp-map .area{position:absolute;left:50%;top:50%;width:74px;height:74px;transform:translate(-50%,-50%);border-radius:0;border:1px dashed var(--accent);background:transparent}
.ds .ring{width:58px;height:58px;border-radius:50%;background:conic-gradient(var(--accent) var(--p,90%),var(--mist2) 0);display:flex;align-items:center;justify-content:center}
.ds .ring b{width:44px;height:44px;border-radius:50%;background:var(--paper);display:flex;align-items:center;justify-content:center;font-family:var(--mono);font-size:.86rem;font-weight:600;color:var(--ink)}
.ds .pp-rings{display:flex;align-items:center;justify-content:center;gap:12px;height:100%}
.ds .pp-rings .ring{width:42px;height:42px}.ds .pp-rings .ring b{width:32px;height:32px;font-size:.64rem}
.ds .pp-list{display:flex;flex-direction:column;gap:8px;justify-content:center;height:100%}
.ds .pp-list .li{display:flex;align-items:center;gap:8px;font-family:var(--mono);font-size:.58rem;font-weight:500;color:var(--ink)}
.ds .pp-list .li .dot{width:auto;height:auto;border-radius:0;background:transparent;color:var(--accent);display:block;font-size:.6rem;font-weight:600;flex:none}
.ds .pp-list .li.off{color:#A5AEA9}.ds .pp-list .li.off .dot{background:transparent;color:#C0C7C2}
.ds .pp-cal{display:grid;grid-template-columns:repeat(7,1fr);grid-auto-rows:1fr;gap:3px;height:100%}
.ds .pp-cal i{border-radius:0;background:var(--mist2)}.ds .pp-cal i.on{background:var(--accent)}
.ds .pp-review{display:flex;flex-direction:column;justify-content:center;gap:9px;height:100%}
.ds .pp-review .stars{color:#C9A227;font-size:.95rem;letter-spacing:2px;line-height:1}
.ds .pp-review .ln{height:4px;border-radius:0;background:var(--mist2)}.ds .pp-review .ln.s{width:72%}
.ds .pp-review .rep{height:10px;width:56%;border-radius:0;background:var(--accent);align-self:flex-start}
.ds .pv-panel.pp-browser{padding:0;display:flex;flex-direction:column}
.ds .pp-browser .bb{height:14px;background:var(--mist2);display:flex;align-items:center;gap:3px;padding:0 7px;flex:none;border-bottom:1px solid var(--line)}
.ds .pp-browser .bb i{width:4px;height:4px;border-radius:0;background:#B3BBB6}
.ds .pp-browser .bc{padding:12px;display:flex;flex-direction:column;gap:7px}
.ds .pp-browser .bc .hd{height:7px;width:55%;border-radius:0;background:var(--ink)}
.ds .pp-browser .bc .l{height:4px;border-radius:0;background:var(--mist2)}.ds .pp-browser .bc .l.s{width:78%}
.ds .pp-browser .bc .bt{height:11px;width:40%;border-radius:0;background:var(--accent);margin-top:3px}
.ds .pp-flow{display:flex;align-items:center;justify-content:center;height:100%}
.ds .pp-flow .nd{width:26px;height:26px;border-radius:0;background:transparent;border:1px solid var(--line);display:flex;align-items:center;justify-content:center;color:var(--accent);font-size:.72rem}
.ds .pp-flow .nd.on{background:var(--accent);color:#fff;border-color:var(--accent)}
.ds .pp-flow .cn{width:14px;height:1px;background:var(--line)}
.ds .shield,.ds .qr{width:40px;height:40px}

/* dark band */
.ds .dark{background:var(--ink);color:var(--paper)}
.ds .dark h2,.ds .dark h3{color:var(--paper)}
.ds .dark p{color:rgba(253,252,249,.72)}
.ds .dark .kicker{color:#7FCBB0;border-bottom-color:#7FCBB0}
.ds .engines{display:flex;flex-wrap:wrap;gap:0;border-top:1px solid rgba(253,252,249,.18);border-left:1px solid rgba(253,252,249,.18)}
.ds .chip{background:transparent;border:0;border-right:1px solid rgba(253,252,249,.18);border-bottom:1px solid rgba(253,252,249,.18);border-radius:0;padding:16px 22px;font-family:var(--mono);font-weight:500;font-size:.82rem;display:flex;align-items:center;gap:9px;color:var(--paper);flex:1 1 auto}
.ds .chip .d{width:5px;height:5px;border-radius:0;background:#7FCBB0}

/* pricing */
.ds .pricing-inner{display:grid;grid-template-columns:1fr 1fr;gap:0;align-items:stretch;border:1px solid var(--line)}
.ds .pricing-inner>div:first-child{padding:36px;border-right:1px solid var(--line)}
.ds .price-card{background:var(--ink);color:var(--paper);border-radius:0;padding:38px;text-align:left;box-shadow:none}
.ds .price-card .tag{font-family:var(--mono);font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;color:#7FCBB0;font-weight:600}
.ds .price-card .amt{font-family:var(--display);font-weight:600;font-size:3.4rem;line-height:1;margin:.15em 0;color:var(--paper)}
.ds .price-card .per{color:rgba(253,252,249,.7);font-size:.92rem;margin-bottom:26px}
.ds .price-card .btn{width:100%;justify-content:center}
.ds .price-card .fine{margin-top:14px;font-size:.8rem;color:rgba(253,252,249,.58)}

/* free tools */
.ds .free-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid var(--line);border-left:1px solid var(--line)}
.ds .free{background:transparent;border:0;border-right:1px solid var(--line);border-bottom:1px solid var(--line);border-radius:0;padding:18px 20px;display:flex;align-items:center;justify-content:space-between;gap:10px;transition:background .15s}
.ds .free:hover{transform:none;background:var(--mist)}
.ds .free span{font-weight:500;font-size:.92rem;color:var(--ink)}
.ds .free .fa{color:var(--accent);font-weight:600;flex:none}

/* pills */
.ds .pills{display:flex;flex-wrap:wrap;gap:0 18px}
.ds .pill{display:inline-block;background:transparent;border:0;border-bottom:1px solid var(--line);border-radius:0;padding:7px 0;font-size:.9rem;font-weight:500;color:var(--ink);transition:color .15s,border-color .15s}
.ds .pill:hover{border-color:var(--accent);color:var(--accent)}

/* faq — rules not boxes */
.ds .faq-list{max-width:780px;margin:0 auto}
.ds details{border:0;border-top:1px solid var(--line);border-radius:0;padding:0;margin-bottom:0;background:transparent}
.ds details:last-of-type{border-bottom:1px solid var(--line)}
.ds summary{list-style:none;cursor:pointer;padding:20px 40px 20px 0;position:relative;font-weight:600;color:var(--ink);font-size:1.02rem}
.ds summary::-webkit-details-marker{display:none}
.ds summary::after{content:"+";position:absolute;right:4px;top:18px;font-family:var(--mono);font-size:1.15rem;color:var(--accent)}
.ds details[open] summary::after{content:"\2212"}
.ds details p{padding:0 0 20px;font-size:.96rem;line-height:1.72;max-width:64ch}

/* toc */
.ds .toc{border:0;border-top:1px solid var(--line);border-bottom:1px solid var(--line);border-radius:0;padding:18px 0;background:transparent}
.ds .toc .lbl{font-family:var(--mono);font-size:.68rem;font-weight:600;letter-spacing:.16em;text-transform:uppercase;color:var(--body);margin-bottom:12px;display:block}
.ds .toc .links{display:flex;flex-wrap:wrap;gap:8px 24px;font-size:.9rem}
.ds .toc a{color:var(--ink);font-weight:500;border-bottom:1px solid transparent}
.ds .toc a:hover{border-bottom-color:var(--accent);color:var(--accent)}
.ds [id]{scroll-margin-top:90px}

/* comparison */
.ds .cmp{background:transparent;border:1px solid var(--line);border-radius:0;overflow:hidden;box-shadow:none}
.ds .crow{display:grid;grid-template-columns:1.7fr 1fr 1fr;align-items:stretch}
.ds .crow>div{padding:15px 20px;border-bottom:1px solid var(--line);display:flex;align-items:center}
.ds .crow:last-child>div{border-bottom:none}
.ds .chead>div{border-bottom:1px solid var(--line);padding-top:14px;padding-bottom:14px;font-family:var(--mono);font-size:.74rem;letter-spacing:.1em;text-transform:uppercase}
.ds .chead .feat{background:var(--ink);color:var(--paper);font-weight:600}
.ds .chead .them{background:var(--mist2);color:var(--body);justify-content:center;font-weight:600}
.ds .chead .us{background:var(--accent);color:#fff;justify-content:center;font-weight:600}
.ds .crow .feat{font-weight:500;color:var(--ink)}
.ds .crow .cell{justify-content:center;text-align:center;font-weight:500;font-size:.92rem}
.ds .crow .yes{color:var(--accent);font-family:var(--mono);font-size:1rem}
.ds .crow .no{color:#B5806E;font-family:var(--mono);font-size:1rem}
.ds .crow .usc{background:var(--mist);color:var(--ink)}

@media(max-width:980px){
  .ds .toolgrid,.ds .grid3,.ds .free-grid{grid-template-columns:repeat(2,1fr)}
  .ds .grid4{grid-template-columns:repeat(2,1fr)}
}
@media(max-width:820px){
  .ds section{padding:52px 0}
  .ds .pricing-inner,.ds .switch-grid{grid-template-columns:1fr}
  .ds .pricing-inner>div:first-child{border-right:0;border-bottom:1px solid var(--line)}
  .ds .sw-before{border-right:0;border-bottom:1px solid var(--line)}
  .ds .grid2{grid-template-columns:1fr}
  .ds .mini div{padding:14px 20px}
}
@media(max-width:600px){
  .ds{font-size:16px}
  .ds .toolgrid,.ds .grid3,.ds .grid4,.ds .free-grid{grid-template-columns:1fr}
  .ds .crow{grid-template-columns:1.3fr .8fr .8fr}
  .ds .crow>div{padding:12px 12px;font-size:.86rem}
}
@media(prefers-reduced-motion:reduce){.ds *{transition:none!important}}

/* ══════════════════════════════════════════════════════════════
   THEME CHROME — Local Rank Checker
   Editorial serif headings, flat bordered dropdown panel,
   paper-toned footer with hairline rules. Deliberately unlike
   the other site: no shadows, square corners, monospace labels.
   ══════════════════════════════════════════════════════════════ */

:root{
  --global-body-font-family:'IBM Plex Sans',system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
  --global-heading-font-family:'Fraunces',Georgia,'Times New Roman',serif;
  --global-primary-nav-font-family:'IBM Plex Sans',system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
  --ds-ink:#14211C;--ds-accent:#0E7C5A;--ds-line:#DDD8CD;--ds-body:#5A6560;
  --ds-paper:#FDFCF9;--ds-mist:#F4F2ED;--ds-mono:'IBM Plex Mono',ui-monospace,Menlo,monospace;
}
body,input,select,optgroup,textarea,button{font-family:'IBM Plex Sans',system-ui,-apple-system,Segoe UI,Roboto,sans-serif}
h1,h2,h3,h4,h5,h6{font-family:'Fraunces',Georgia,'Times New Roman',serif;font-weight:600;letter-spacing:-.012em}
.site-title{font-family:'Fraunces',Georgia,serif;font-weight:600}

/* ── header: paper background, single hairline ── */
#masthead{background:var(--ds-paper);border-bottom:1px solid var(--ds-line)}
.site-branding .site-title{font-size:1.3rem;color:var(--ds-ink);letter-spacing:-.02em}
.site-branding .site-title:hover{color:var(--ds-accent)}

/* ── primary nav: underline-on-hover, no pills ── */
.header-navigation .menu>li>a,
.main-navigation .primary-menu-container>ul>li>a{
  font-weight:500;font-size:.94rem;color:var(--ds-ink);padding:.5em .75em;
  border-radius:0;position:relative;transition:color .16s;
}
.header-navigation .menu>li>a::after{
  content:"";position:absolute;left:.75em;right:.75em;bottom:.28em;height:1px;background:var(--ds-accent);
  transform:scaleX(0);transform-origin:left;transition:transform .18s;
}
.header-navigation .menu>li>a:hover{color:var(--ds-accent);background:transparent}
.header-navigation .menu>li>a:hover::after{transform:scaleX(1)}
.header-navigation .menu>li.current-menu-item>a,
.header-navigation .menu>li.current-menu-ancestor>a{color:var(--ds-accent)}
.header-navigation .menu>li.current-menu-item>a::after,
.header-navigation .menu>li.current-menu-ancestor>a::after{transform:scaleX(1)}

/* ── dropdown: flat bordered panel, hairline dividers, no shadow ── */
.header-navigation ul ul.sub-menu{
  background:var(--ds-paper);border:1px solid var(--ds-line);border-radius:0;
  box-shadow:none;padding:0;min-width:270px;
}
.header-navigation ul ul.sub-menu li{border-bottom:1px solid var(--ds-line)}
.header-navigation ul ul.sub-menu li:last-child{border-bottom:0}
.header-navigation ul ul.sub-menu li a{
  font-size:.9rem;font-weight:400;color:var(--ds-body);padding:.62em 1em;border-radius:0;transition:background .14s,color .14s;
}
.header-navigation ul ul.sub-menu li a:hover{background:var(--ds-mist);color:var(--ds-accent)}
/* category labels: monospace, uppercase, on the mist band */
.header-navigation ul ul.sub-menu>li.menu-item-has-children>a{
  font-family:var(--ds-mono);font-size:.66rem;font-weight:600;letter-spacing:.16em;text-transform:uppercase;
  color:var(--ds-accent);background:var(--ds-mist);pointer-events:none;padding:.7em 1em .5em;
}
.header-navigation ul ul.sub-menu ul.sub-menu{
  position:static!important;border:0;padding:0;min-width:0;background:transparent;
}
.header-navigation ul ul.sub-menu ul.sub-menu li{border-bottom:1px solid var(--ds-line)}
.header-navigation ul ul.sub-menu ul.sub-menu li a{padding-left:1.6em}
.header-navigation ul ul.sub-menu ul.sub-menu li a::before{content:"— ";color:var(--ds-line)}

/* ── header CTA: outlined, squares off ── */
.header-button{background:transparent!important;color:var(--ds-ink)!important;border:1.5px solid var(--ds-ink)!important;border-radius:3px!important;font-weight:600!important;padding:.68em 1.3em!important}
.header-button:hover{background:var(--ds-ink)!important;color:var(--ds-paper)!important;transform:none}

/* ── footer: paper, ruled columns, not a dark band ── */
#colophon,.site-footer{background:var(--ds-mist);color:var(--ds-body);border-top:1px solid var(--ds-line)}
.site-footer h4,.site-footer h3{font-family:var(--ds-mono)!important;font-size:.7rem!important;font-weight:600!important;letter-spacing:.16em!important;text-transform:uppercase!important;color:var(--ds-accent)!important}
.site-footer a{color:var(--ds-body)}
.site-footer a:hover{color:var(--ds-accent)}
.site-footer .footer-widget-area{padding-top:40px;padding-bottom:16px;border-right:1px solid var(--ds-line)}
.site-footer .footer-widget-area:last-child{border-right:0}
.site-footer [style*="color:#252525"]{color:var(--ds-accent)!important}
.site-footer [style*="border-top"]{border-color:var(--ds-line)!important}
.site-bottom-footer-wrap{background:var(--ds-paper);border-top:1px solid var(--ds-line)}

@media(max-width:1024px){
  .header-navigation ul ul.sub-menu{border-radius:0}
  .site-footer .footer-widget-area{border-right:0;border-bottom:1px solid var(--ds-line)}
}

/* ── Custom header & mega menu — Local Rank Checker (editorial variant) ───────────────── */
.dsx{position:sticky;top:0;z-index:9999;background:#FDFCF9;border-bottom:1px solid var(--ds-line,#DDD8CD);
  font-family:'IBM Plex Sans',system-ui,-apple-system,Segoe UI,Roboto,sans-serif}
.dsx *{box-sizing:border-box}
.dsx-bar{max-width:1180px;margin:0 auto;padding:0 24px;height:70px;display:flex;align-items:center;gap:22px}
.dsx-brand{font-family:'Fraunces',Georgia,serif;font-weight:600;font-size:1.16rem;color:#14211C;text-decoration:none;letter-spacing:-.03em;white-space:nowrap}
.dsx-brand:hover{color:#0E7C5A}
.dsx-nav{margin-left:auto}
.dsx-l1{display:flex;align-items:center;gap:2px;list-style:none;margin:0;padding:0}
.dsx-item{position:relative}
.dsx-item>a{display:flex;align-items:center;gap:5px;padding:.55em .8em;border-radius:0;
  font-size:.93rem;font-weight:600;color:#14211C;text-decoration:none;white-space:nowrap;transition:background .15s,color .15s}
.dsx-item>a:hover{background:#E4F1EB;color:#0E7C5A}
.dsx-item.is-current>a{color:#0E7C5A}
.dsx-caret{width:9px;height:6px;flex:none;transition:transform .16s}
.dsx-item.has-mega:hover>a .dsx-caret{transform:rotate(180deg)}
.dsx-cta{background:transparent;color:#14211C;border:1.5px solid #14211C;font-weight:700;font-size:.9rem;padding:.7em 1.3em;border-radius:3px;
  text-decoration:none;white-space:nowrap;transition:background .15s,transform .15s}
.dsx-cta:hover{background:#14211C;color:#FDFCF9;transform:none}
.dsx-burger{display:none;background:none;border:0;padding:8px;cursor:pointer;margin-left:auto}
.dsx-burger span{display:block;width:22px;height:2px;background:#14211C;border-radius:2px;margin:4px 0}

/* mega panel — full width, columns, never truncates */
.dsx-mega{position:absolute;top:calc(100% + 10px);left:50%;transform:translateX(-50%) translateY(-6px);
  width:min(940px,calc(100vw - 40px));background:#FDFCF9;border:1px solid var(--ds-line,#DDD8CD);border-radius:0;
  box-shadow:none;opacity:0;visibility:hidden;pointer-events:none;
  transition:opacity .16s,transform .16s,visibility .16s}
.dsx-item.has-mega:hover>.dsx-mega,.dsx-item.has-mega:focus-within>.dsx-mega{
  opacity:1;visibility:visible;pointer-events:auto;transform:translateX(-50%) translateY(0)}
.dsx-mega::after{content:"";position:absolute;top:-10px;left:0;right:0;height:10px}
.dsx-mega-in{padding:24px 26px}
.dsx-cols{display:grid;grid-template-columns:repeat(3,1fr);gap:22px 26px}
.dsx-col-h{font-family:'IBM Plex Mono',ui-monospace,Menlo,monospace;font-size:.64rem;font-weight:600;letter-spacing:.13em;text-transform:uppercase;color:#0E7C5A;
  margin:0 0 10px;padding-bottom:8px;border-bottom:1px solid #E4F1EB}
.dsx-col ul{list-style:none;margin:0;padding:0;display:grid;gap:2px}
.dsx-col a{display:block;padding:.36em .5em;margin-left:-.5em;border-radius:0;font-size:.875rem;
  font-weight:500;color:#5A6560;text-decoration:none;line-height:1.35;transition:background .13s,color .13s}
.dsx-col a:hover{background:#F4F2ED;color:#0E7C5A}
.dsx-mega-foot{margin-top:20px;padding-top:16px;border-top:1px solid var(--ds-line,#DDD8CD);display:flex;flex-wrap:wrap;gap:20px}
.dsx-mega-foot a{font-size:.875rem;font-weight:700;color:#0E7C5A;text-decoration:none}

@media(max-width:1024px){
  .dsx-bar{height:62px;gap:12px}
  .dsx-burger{display:block;order:3}
  .dsx-cta{order:2;margin-left:auto;font-size:.82rem;padding:.6em 1em}
  .dsx-nav{order:4;flex:0 0 100%;margin:0;display:none}
  .dsx.is-open .dsx-nav{display:block;border-top:1px solid var(--ds-line,#DDD8CD);
    max-height:calc(100vh - 62px);overflow-y:auto;padding:10px 0 18px}
  .dsx.is-open{position:static}
  .dsx-l1{flex-direction:column;align-items:stretch;gap:0}
  .dsx-item>a{padding:.8em .2em;border-radius:0;justify-content:space-between;border-bottom:1px solid #EDEAE3}
  .dsx-mega{position:static;transform:none;width:auto;opacity:1;visibility:visible;pointer-events:auto;
    display:none;border:0;border-radius:0;box-shadow:none;background:#F4F2ED}
  .dsx-item.has-mega.open>.dsx-mega{display:block}
  .dsx-item.has-mega:hover>.dsx-mega{display:none}
  .dsx-item.has-mega.open:hover>.dsx-mega{display:block}
  .dsx-mega-in{padding:14px 16px}
  .dsx-cols{grid-template-columns:1fr;gap:16px}
}

/* ══════════════════════════════════════════════════════════════
   HUB / PRICING / CASE STUDY — Local Rank Checker
   Editorial index: ruled rows rather than cards, a flat spec
   plate, and a measurement diary layout. Prefixed ix-.
   ══════════════════════════════════════════════════════════════ */

/* ── question-led index ── */
.ds .ix-q{border-top:1px solid var(--line);padding-top:34px;margin-top:44px}
.ds .ix-q:first-of-type{margin-top:0}
.ds .ix-q-h{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:36px;align-items:start;margin-bottom:26px}
.ds .ix-q-h h2{font-size:1.42rem;letter-spacing:-.012em}
.ds .ix-q-h p{font-size:1rem;line-height:1.75}
.ds .ix-count{display:block;font-family:var(--mono,ui-monospace,Menlo,monospace);font-size:.68rem;font-weight:600;
  letter-spacing:.16em;text-transform:uppercase;color:var(--accent);margin-bottom:9px}
.ds .ix-rows{border-top:1px solid var(--line)}
.ds .ix-row{display:grid;grid-template-columns:minmax(0,.42fr) minmax(0,.58fr);gap:26px;
  padding:13px 0;border-bottom:1px solid var(--line);align-items:baseline}
.ds .ix-row a{font-weight:600;color:var(--ink);border-bottom:1px solid transparent;transition:all .14s}
.ds .ix-row a:hover{color:var(--accent);border-bottom-color:var(--accent)}
.ds .ix-row p{font-size:.95rem;line-height:1.6}

/* ── flat spec plate ── */
.ds .ix-plate{border:1px solid var(--ink);background:#fff}
.ds .ix-plate-h{background:var(--ink);color:var(--paper,#fff);padding:12px 20px;
  font-family:var(--mono,ui-monospace,Menlo,monospace);font-size:.68rem;font-weight:600;
  letter-spacing:.18em;text-transform:uppercase}
.ds .ix-plate-row{display:flex;justify-content:space-between;align-items:baseline;gap:18px;
  padding:14px 20px;border-bottom:1px solid var(--line)}
.ds .ix-plate-row:last-of-type{border-bottom:0}
.ds .ix-plate-row dt{font-size:.9rem}
.ds .ix-plate-row dd{font-size:.98rem;color:var(--ink);font-weight:600;text-align:right}
.ds .ix-plate-row dd .big{font-size:1.9rem;font-weight:600;letter-spacing:-.02em;display:block}

/* ── ledger of exclusions ── */
.ds .ix-list{list-style:none;border-top:1px solid var(--line)}
.ds .ix-list li{padding:16px 0 16px 30px;border-bottom:1px solid var(--line);position:relative;font-size:1rem;line-height:1.7}
.ds .ix-list li::before{content:"—";position:absolute;left:0;top:16px;color:var(--accent)}
.ds .ix-list li strong{color:var(--ink)}

/* ── measurement diary ── */
.ds .ix-diary{border-left:1px solid var(--line);margin-top:26px}
.ds .ix-diary-e{padding:0 0 32px 30px;position:relative}
.ds .ix-diary-e::before{content:"";position:absolute;left:-4px;top:9px;width:7px;height:7px;background:var(--accent)}
.ds .ix-diary-e .when{display:block;font-family:var(--mono,ui-monospace,Menlo,monospace);font-size:.68rem;
  font-weight:600;letter-spacing:.16em;text-transform:uppercase;color:var(--accent);margin-bottom:7px}
.ds .ix-diary-e h3{font-size:1.1rem;margin-bottom:8px}
.ds .ix-diary-e p{font-size:1rem;line-height:1.75}
.ds .ix-diary-e .obs{margin-top:10px;padding:12px 16px;background:var(--mist);border-left:2px solid var(--accent);
  font-size:.93rem}

/* ── figure strip ── */
.ds .ix-figs{display:grid;grid-template-columns:repeat(4,1fr);border:1px solid var(--line)}
.ds .ix-figs div{padding:22px 20px;border-right:1px solid var(--line)}
.ds .ix-figs div:last-child{border-right:0}
.ds .ix-figs .v{font-size:1.55rem;font-weight:600;color:var(--ink);letter-spacing:-.02em}
.ds .ix-figs .l{font-size:.85rem;margin-top:5px}

@media(max-width:900px){
  .ds .ix-q-h{grid-template-columns:1fr;gap:12px}
  .ds .ix-row{grid-template-columns:1fr;gap:4px}
  .ds .ix-figs{grid-template-columns:1fr 1fr}
  .ds .ix-figs div{border-bottom:1px solid var(--line)}
  .ds .ix-figs div:nth-child(2n){border-right:0}
}

/* ── free-tool page wrapper ─────────────────────────────────── */
.ftx{padding:44px 0 8px}
.ftx-in{max-width:820px;margin:0 auto;padding:0 24px}
.ftx-in h2{font-size:1.35rem;margin:0 0 14px}
.ftx-in p{line-height:1.8;margin:0 0 14px}
.ftx-in ul{margin:18px 0 0;padding:0;list-style:none;border-top:1px solid rgba(0,0,0,.09)}
.ftx-in li{padding:11px 0 11px 22px;border-bottom:1px solid rgba(0,0,0,.09);position:relative;line-height:1.65}
.ftx-in li::before{content:"→";position:absolute;left:0;top:11px;opacity:.55}